Bronze Slice – Low Calorie Tea (Day 7 of 100)

I’m working on creating shorter concepts to get them out faster. With that being said, the target demographic and product was a little tricky, I wish I had more information on these products. So my concepts was a low calorie green tea that keeps you refreshed and prepared for high intensity situations. Would you at least try this drink based on this ad? Even if it was at a higher price point than other drinks?

Photo by fran hogan on Unsplash.

Two men are having a lunch meeting at a diner. One of the men (Patrick) has been talking a lot, he nervously sorts through his papers and has a few buttons down on his shirt, a bead of sweat runs down his face. The waiter brings their drinks as the second man (Dave) begins to speak. She places a dark drink in a glass for Dave and a golden drink in a bottle for Patrick. The Bronze Slice logo is shown on this drink. Patrick hurriedly unscrews the drink and puts it to his lips.

Cut to a dessert in smoldering heat. A wave of a golden liquid begins to engulf the dessert. Causing a sizzle over each inch that it swallows. A yacht is on the ocean of the golden liquid and it is captained by Patrick. Dressed in white short pants, a white buttoned down shirt and a captains hat, he is smiling from ear to ear as he relaxes in the captains seat. Enjoying the cool temperature and calming yacht ride on the golden sea.

Cut back to the diner where Patrick removes the bottle from his mouth. He appears refreshed without an ounce of sweat and his demeanor has settled. He smiles as he leans forward to focus on what Dave is saying.

Narrator: Refresh… then get back in the game. Bronze Slice.

What do you guys think about this one? Put your thoughts in the comments below. Don’t forget to subscribe to my page to get updates on other concepts I will come up with. Connect with me at the social media channels below.

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